TBH I don't care for the term except when it's used for things which were done locally until after the term came into use. Basically, to me, that mainly means Office applications and files, corporate email hosting, business stuff like that. Putting your photos on facebook doesn't count. Banking or shopping online don't count. These things have been done online for 15 years now.
Even where I think it's appropriate and convenient I still think it's annoying.
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